Real Estate Photography
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Real Estate Photography

Real Estate Photography has become one of the fastest growing branches of photography. This is due, in part, to growth in the real estate industry, where a large number of properties is being offered for sale. The competition is definitely stiff, leading vendors to find the best ways possible to attract potential buyers. One popular, and very smart, practice is to put attractive photos of the property up on the seller’s website, as well as on any of the growing number of sites dedicated to real estate sale and purchase. This has created a need for professionally taken real estate photographs which can highlight the property’s very best features and the potential it holds for prospective buyers. Real Estate Photography includes taking photos of both the interior and exterior of buildings. Exterior photographs allow vendors to show off the property’s curb appeal, frontage, interesting architectural features and grounds. Outdoor elements such as a pool, hot tub, deck or patio, as well as gardens and landscaping will usually have to be given special attention. Moving indoors, the photographer will have to ensure that the building’s flow and each of its rooms is shown in the best possible “light”. The enchanting room shown in the above photo is the master bedroom of the Overington’s home in Frenchtown, NJ. No doubt, the large, wall-mounted, framed picture is the room’s statement piece. When viewed in a photograph, large and bold pieces can seem to dominate a space and overshadow everything else. This can happen even though, in reality, the item actually blends in beautifully with other items of furniture or decoration in the room, just as the picture in the above photo does. To accurately relay that the picture does indeed blend in beautifully with the rest of room, required the right choice of both lighting and angle to shoot from.